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Search Engine Optimization

  Hey everyone, welcome back to this week's blogs, For this week's blog, I will be giving advice to companies on how they can improve website traffic with reference to proven tips that have boosted website rankings. As we know today, the internet is what most people go to for information, shopping, browsing, and much more, so a good website is essential to a business’s success. My advice to companies to improve website traffic is: 1.        Improve Loading Speed According to a study, pages at the top of Google ranking, load significantly faster than those at the bottom. As we all experience when searching on Google if something doesn’t open quickly, we usually give up and find a different website. 2.       Optimize your content with Keywords. The use of keywords in your website will help contribute to an increase in website traffic. Knowing the search terms people use to find your website will help attract more visitors to th...

E-Commerce and Internet Technologies

Hey everyone in this week’s blog I will be reviewing 3 online platforms that can be easily integrated into a website to help a business engage in e-commerce. Helping your business grow and transform into something special as discussed in class this week. I will recommend online platforms for the following businesses, A new gym, A new clothing boutique, and A café. 

A New Gym

I would recommend GloFox to a new gym as their software is specially designed to help a gym grow and operate at its full potential. GloFox offers livestream classes, integrated website lead capture, email, SMS & push notifications, and lead conversion reporting to stimulate the gym's growth. They improve a member’s experience which is the key driver in any gym by offering a member app, an easy-to-use staff app, gift cards, and an account balance. They improve operations in the gym by providing digital sign-up, attendance tracking, dynamic waitlists, and integrated payment processing.


 

A New Clothing Boutique

I would recommend Lightspeed software to a new clothing boutique to help start-up and grow the business. Lightspeed allows you to order items quickly and view supplier inventory levels to ensure your shelves are well stocked, import products individually or in bulk to track and manage products efficiently, track details like sizes or colors and use custom fields for unique product attributes, reduce shrink and admin errors with built-in inventory counting features. All this makes it an excellent choice for a new clothing boutique.

A Café

I would recommend Squareup to a new café. This software allows you to maximize your sales by making it easy to accept takeaway and delivery orders online, automatically balance the books with orders and payments on a single system, fulfill more orders faster with menus that are always in sync, train staff quickly on the easy to use POS, Turn customers into raving fans with the complete data to give your café the edge, and also remotely manage your menus, staff and more across multiple locations.


What is E-commerce?

Thanks so much for reading that is all from me today, if you like what you read please interact with comments and your insights on the best online platforms you may have come across. 

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